Events

Webinar: How to Build a Best-in-Class Loyalty Program

Between customers' ever-evolving expectations and brands adjusting to the new “normal,” marketers are faced with the challenge of navigating the best ways to respond. Agility remains essential, and taking a step back to assess your current loyalty technology and strategy is key to building a best-in-class program.

CRMC 2020 – Virtual Conference

CRMC has moved to a Virtual Conference for 2020 and PK is excited to be a Platinum sponsor of this event. This unique and valuable experience will bring retail marketers representing over 200 brands together in a virtual networking and learning setting. Even as a virtual conference, CRMC will provide applicable, real-world solutions and strategies, and opportunities to exchange ideas to reimagine our brands for re-entry into the New Normal.

Webinar: Building relationships and closing deals with digital tools

In this 30 minute webinar, the PK Strategy team, led by Jen Winter, Head of the Technology and Software vertical, and Lisa Schlichting, Principal at PK, will showcase proven tactics for interactive digital engagements and how to delight and engage your customers throughout the sales cycle and beyond. Learn proven methods for scaling complex sales discussions and accelerate next steps with a digital ecosystem of coordinated assessments, workshops and calculators.